​The three-year Business Management – Marketing Diploma gives students a solid understanding of business, to become successful Marketing professionals.

After two years of study, exit with a diploma in Business Administration – Marketing.

After one year of study, exit with a Certificate in Business Administration. 

Both our two and three-year programs include a six-week work term, to help prepare students for careers in industry, government or private business by focusing on advertising, market research, professional selling, distribution, business planning and customer relations principles.

Objectives

  1. Analyze and marketing environment and develop, implement, and monitor a comprehensive marketing strategy.
  2. Critically analyze and provide business solutions to marketing product, price, promotion, and distribution decisions.
  3. Integrate ethical marketing strategies and tactics for application in both domestic and global marketing environments.
  4. Create materials for use with a marketing strategy.
  5. Integrate business concepts for effective business planning and strategic management.
  6. Demonstrate application of the Conference Board of Canada employability skills.

Career Opportunities

Graduates may obtain employment in a variety of businesses, organizations and government departments. The following is a brief list of the positions that graduates may occupy after successful completion of the program:

  • Advertising manager
  • Account executive
  • Account coordinator
  • Brand manager
  • Sales representative
  • Customer service representative

Program Transferability

The Business Management – Marketing program allows exit points after completion of Certificate, Administration Diploma or Management Diploma levels.

  1. Business Administration Certificate
    Students may complete an initial concentration of business courses and a two-week work exposure, leading to a Certificate in Business Administration.
  2. Business Administration Diploma
    Students may continue beyond the Business Administration Certificate level program by selecting an area of specialization from one of the following options: Accounting, Human Resource Management or Marketing. Upon successful completion of this area of concentration along with a six-week work exposure, students may graduate with a Diploma in Business Administration.
  3. Business Management Diploma
    Students may continue even further in their area of specialization by completing additional courses beyond the Administration Diploma level. Successful completion of these courses will allow students to graduate with a Diploma in Business Management.

Accreditation

The Business Administration – Marketing and Business Management – Marketing Diploma programs at the College are accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Further Studies

A current list of post-secondary institutions offering admission and transfer credit to CNA-Q graduates who meet the entrance requirements is available from the Registrar’s Office or the Career Counseling and Resource Centre. Staff in both these offices will provide support and assistance to CNA-Q graduates seeking to further their post-secondary studies.

For more information, please refer to the Program Articulation and Transfer Credit section in this Academic Calendar.

Graduates may also wish to further their studies to achieve professional designations with:

  • Canadian Institute of Financial Planning
  • Canadian Professional Sales Association
  • Canadian Public Relations Society
  • International Personnal Management Association (IPMA) - Canada
  • Certified General Accountants of Canada (CGA)
  • Society of Management Accountants of Canada (CMA)
  • The Payroll Association of Canada

Request for more information

We are excited you are interested in joining CNA-Q's School of Business Studies! You can request for more information or contact below for general inquires:

School of Business Studies

+974 4495 2624

Entrance requirements

  1. High school graduation certificate with the following:
    AverageMinimum 60%
    English Language (Grade 12 level)Minimum 60%
    Academic Mathematics (Grade 12 level)
    Minimum 60%
    Three additional courses at the Grade 12 level
  2. Obtaining the required score on the Academic English Placement (AEP) and Academic Math Placement (AMP). Students who present a valid IELTS Academic Test Report Form received within two years with an overall band 5.0 with no individual skill band below 4.5 are exempt from taking the AEP. For score requirements on other internationally-recognized tests such as TOEFL, contact the Registrar’s Office.

Language proficiency Requirements

  1. An overall score of 71 or greater on the Oxford Online Placement Test, as administered and validated by the CNA-Q Testing Centre.
  2. Present a valid Academic IELTS exam with an overall band of 5.0 with no individual band score (reading, writing, speaking, and listening) below 4.5.
  3. Successfully complete FL1090, a pass/fail language development course where the final examination is the OOPT. A score of 71 or greater is required on the OOPT.

Note: Applicants who do not meet the entrance requirements and are 19 years of age or older, may be considered on an individual basis under the Mature Student Clause.